We specialize in the optimization of gross profits along the operational value creation stages in purchasing & category management. As purchasing and negotiation professionals, we make sure that purchasing price improvements are sustainable and reflected in the P&L.
Through the perfect interplay of all category excellence elements, we create the basis for a market-dominant product range strategy and the foundation for profitable growth.
We specialize in the optimization of gross profits along the operational value creation stages in purchasing & category management. As purchasing and negotiation professionals, we make sure that purchasing price improvements are sustainable and reflected in the P&L.
Through the perfect interplay of all category excellence elements, we create the basis for a market-dominant product range strategy and the foundation for profitable growth.
We know our topics from many years of corporate practice – and not just from the textbook. In our work, we deliberately focus on a few but important success parameters and always take a holistic view of challenges.
Our business model is your advantage: we don’t sell consultant days, we offer tried-and-tested, implementation-oriented solutions.
Our proof of concept: We offer help for self-help – and that makes a big difference to many other management consultancies. The advantages are obvious:
As an international retail and purchasing specialist with extensive board experience, I have numerous track records in the areas of category management, purchasing and supplier management, inventory optimization, pricing and private label management.
For many years I have been working successfully at C-level and management level for the profitable growth of international trading and distribution companies.
I think and act holistically from the perspective of the Chief Product Officer. In my role as CPO of Rubix Holding, I was responsible for a Group-wide purchasing volume of € 2,000 million.
I have continuously developed modern category management as a means for a customer- and profit-oriented product range policy into one of the most important success factors.
Professional supplier management and the most difficult purchasing negotiations are among my special disciplines.
With “intelligent pragmatism”, I have learned to optimize earnings potential in the overall business context very effectively and quickly.
At Wertify Consulting, we combine over 15 years of experience at C-level with a clear focus on measurable results. Our approach: practical, implementable and holistic – we develop strategies that not only look good on paper, but also work in practice.
More than 15 years of experience at C-level in the areas of purchasing, category management and transformation of medium-sized companies.
Purchasing consulting, product range, margin and inventory optimization, KPI management and digital processes.
"Hands-on mentality" - we deliver results, not just concepts. Holistic, pragmatic, effective.
Optimization of purchasing volumes of up to EUR 2 billion annually | average margin increase of +2 percentage points | sustainable transformation of purchasing organizations.
10 years of supply chain management in industry & trade.
Demand planning, S&OP processes, inventory optimization, KPI management, data analytics.
Inventory optimization begins with a precise sales forecast.
Inventory reduction of 15% on average | improvement in availability of over 10% | improvement in forecasting accuracy of approx. 20%.
Over 25 years of consulting, application development and data analytics.
Data analytics, development of KPI management systems, programming of customized software tools.
Added value through pragmatic and customized tools for SMEs.
Development of Power BI dashboards | Programming of order management | Digitization of purchasing processes | Development of ERM systems.
Ralf Maurer is a recognized expert in purchasing and category management. His expertise and practical management experience are highly valued in the trade press.
Current procurement
The answer to the current challenges in procurement is often: AI. It is considered a miracle weapon, but is currently mainly used for automation and efficiency gains. What is missing are strategic answers. However, through strategic category management and the use of AI and big data, procurement can develop into a value driver within the company.
Machine market
If the balance of power shifts towards suppliers, purchasing and supplier management are in trouble. How do SMEs negotiate successfully with global market leaders?
Technology+Purchasing
The complex global economy presents purchasing decision-makers with major strategic challenges. In addition to price, quantity and quality, additional requirements due to ESG standards and insecure supply chains are coming to the fore. How can category management help?
The aftermarket magazine
The automotive aftermarket has been characterized by rising prices and problems in the supply chain in recent years. How well have retailers emerged from the crisis and how resilient are they in the face of current challenges?
